SehgalMotors.PK, Pakistan’s Largest Car Accessories Stores, launched an ad campaign that highlights the issue of how people used to get mugged when they entered the auto accessories market.
It clearly shows how a common man used to visit the auto markets and had to face the issues. Traffic was the main concern and usually, no one gets to have a proper parking space. Then there are many commission agents who are wandering on the road to stop the car and let the customer not visit the store himself. This caused a lot of fraud and theft in cars.
Then the ad TVC explains how the small shopkeepers are also involved in mugging the customer. Their rude behavior and fights with the customers. There is price discrimination in the market where the customer is always overcharged and not secure. Watch it Yourself
https://www.youtube.com/watch?v=EhaoTJB39D0&list=PLbN7Z5HHKgPvcjO96wUirsDUwTJOZFksX
Professional Sales Team:
Unlike the conventional system, SehgalMotors.PK has a professional sales team and installation team that is skilled and highly trained. Qualified and Well spoken staff enable the customer to communicate better in a professional way.
Then Suddenly The Ad campaign states how SehgalMotors.PK has modernized the whole shopping experience. A revolution in the Auto Accessories Industry where customers can easily go without traffic hassle. Big Parking spaces for customers. Professional Team and huge collection of car accessories. Lowest prices and fixed pricing policy where everyone is treated equally. Plus all credit cards and debit cards are accepted. Resulting in a very good experience for customers.
The Music and Lyrics of the ad were sung and written by Saad Sehgal who is the CEO of SehgalMotors.PK. Owning Five Retail Outlets in Lahore and Expanding Further nationwide. Biggest channel of Auto Accessories and collection of more than 20000+ Products. They call it All under one roof where you can find everything for the car. As their Slogan says “Yahan Sab Milta Hai”
The DVC of Sehgal Motors appeared on many social media platforms and got a huge number of views. It was a Success and many people took it as an awareness message. Because it was relatable with the masses. It was appreciated by overseas viewers too. The actor in DVC is Abu Bakr A famous TikTok in Pakistan and a social media influencer.
The Commercial went viral gaining more than 10k new Subscribers to the Channel and SehgalMotors.PK is now creating more and more creative ads which can be watched on their Youtube Channel :
https://www.youtube.com/channel/UCz3wNTYFIOZvHsPtvYYQzCw